NEW YORK - Australia is facing a devastating wildfire season. Since October, fires have destroyed more than 1,400 homes, killed at least 24 people and countless animals, and burned millions of acres of land.
Ward wanted to help. On Jan 3, she told her 30,000 Twitter followers that she would send a naked picture of herself to anyone who donated US$10 to charities involved in relief efforts. In order to receive a nude photo, each donor would need to send Ward a receipt as verification. The model said that by the end of the first day - once she had added up the totals from the receipts sent to her Instagram inbox - she had encouraged the donation of about US$5,000 to charities focused on Australia's fires. She now claims to have raised more than US$1 million, though she was candid about her inability to verify individual donations.