Yet the Greens had a compelling pitch for these voters: housing. More specifically: less of it. Sprawling developments would be a thing of the past under a Green regime. So would housing targets that compel councils to approve them. The pitch worked. On May 5th Mid Suffolk District Council became the first local authority in Britain to be solely controlled by the Green Party.
Labour is posing as the party of Builders. Places that most support housing are in the places Labour needs either to hold or win back at the next general election, according to Mr Ansell’s study. Support for home-building is concentrated in London and smaller cities as well as in Scotland and the so-called Red Wall, a ribbon of northern constituencies that Labour lost in the 2019 election. Plenty of natural Labour supporters may balk at building. But this is a fight the party wants to have.
Now the Greens have their own pitch to those sceptical of building. “Right Homes, Right Place, Right Price” is a fine slogan. Britain often builds ugly homes in the wrong place at extortionate cost. Yet the party’s solutions are at best naive and at worst a triple-lock against building. The Greens hope a target of 100,000 social houses per year can be achieved partly by converting empty homes, rather than the grubby business of putting shovels in the ground.
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