Consumers continued to be satisfied with the property agent services rendered by their property agents, according to the Council for Estate Agencies’ third Public Perception Survey on the real estate agency industry.85 per cent of consumers in 2018 were satisfied with the service provided by their property agent. This is an increase from both the 2015 and 2012 surveys.
The three-yearly survey involved some 1,500 respondents, comprising individuals who had engaged the services of a property agent and those who had yet to. Face-to-face interviews were carried out with respondents over three months from May to July 2018 at various locations around Singapore. Attributes that drew lower satisfaction levels from consumers who used property agent services were in these areas:
As with the earlier two surveys, consumers who used property agent services were asked if they intend to engage a property agent for future transactions. Consumers’ intentions with respect to future transactions were strongly related to their satisfaction with the service provided by their property agents.
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